Manager Marketing at METRO Pakistan (Pvt) Limited

METRO opened its first cash carry wholesale center in Pakistan in 2007 expanded to 5 wholesale centers in a short span of 18 months. In July 2012 METRO and Makro-Habib combined their wholesale business in Pakistan marking the beginning of a long-term partnership to the mutual benefit of both companies. The merger allowedMETRO and Makro-Habib to combine resources and gain the financial strength to lead and grow in a challenging environment and to gain synergies targeted to generate value for our customers and suppliers alike. Today the company is operating 10 wholesale centers in Lahore, Karachi, Multan, Islamabad Faisalabad.METRO Pakistan (Pvt) Limited is part of METRO GROUPs sales division METRO Cash Carry, the international leader in self-service wholesale. The company operates more than 750 stores in 25 countries in Europe, Asia and Africa and has a workforce of over 107,000 employees. Sales in 2016/17 were approximately 37 billion Euro.Job DescriptionEnsure timely execution of campaigns across ATL, BTL, digital, and in-store channels in line with brand guidelines and campaign requirements.Manage campaign and marketing calendars, ensuring alignment with business promotions and seasonal activities.Oversee day-to-day marketing and content requirements for METRO.PK, social media platforms, METRO Post, and in-store communication.Support the preparation of creative briefs and liaise with agencies/design teams to deliver assets.Collaborate with agencies for campaign rollouts, ensuring timely execution and alignment with brand guidelines.Assist in planning and execution of corporate and customer events, including but not limited to development of communication material, timelines, and messaging to ensure brand alignment.Monitor performance of campaigns and share reports/insights with senior team.Work with internal teams to maximize reach and engagement.QualificationsBachelors or Masters degree from an HEC-recognized institution.Additional InformationMinimum 3 years of relevant experience in Marketing / Communication roles. Ensure timely execution of campaigns across ATL, BTL, digital, and in-store channels in line with brand guidelines and campaign requirements.Manage campaign and marketing calendars, ensuring alignment with business promotions and seasonal activities.Oversee day-to-day marketing and content requirements for METRO.PK, social media platforms, METRO Post, and in-store communication.Support the preparation of creative briefs and liaise with agencies/design teams to deliver assets.Collaborate with agencies for campaign rollouts, ensuring timely execution and alignment with brand guidelines.Assist in planning and execution of corporate and customer events, including but not limited to development of communication material, timelines, and messaging to ensure brand alignment.Monitor performance of campaigns and share reports/insights with senior team.Work with internal teams to maximize reach and engagement. Ensure timely execution of campaigns across ATL, BTL, digital, and in-store channels in line with brand guidelines and campaign requirements. Manage campaign and marketing calendars, ensuring alignment with business promotions and seasonal activities. Oversee day-to-day marketing and content requirements for METRO.PK, social media platforms, METRO Post, and in-store communication.