Market Planning Executive at Systems Limited | Lahore

Location: Lahore, Islamabad, KarachiExperience Required At least 1-3 years of relevant work in tobacco or a similar FMCG category Data analysis and interpretation Previous experience in marketing Knowledge of data sources Degree preferably in Statistics, Business analytics or MarketingTechnical / Functional / Leadership Skills Required Advanced knowledge of Excel, including proficiency in data analysis, modelling and forecasting Experience with Power BiJob Responsibilities:Analyze the interrelationship of socio-economic variables and their effect on consumer and category dynamics to understand trend shifts on the industry.Support Forecast changes with local economic environment changes and their impact on own and competitors business KPIsUnderstand factors that drive business performance and inbuild to short term sales/demand planUnderstanding impacts of internal external factors and developing a long-term forecast to support pricing decisions and business recommendationsSupport with deep dive analysis to understand market performance / trends to produce practical and strategic business insights along with recommendations for remedial actionProactively use all available sources of information and resources to investigate and provide useful insights in response to our key business questions.Interpret and evaluate performance in the light of competitor activities to support strategic and tactical decision-makingDrive industry analysis and trends including share and volume projections.Align marketing deployment and activation activities to commercial requirementsPreparation of materials for the IBPM cycle. Location: Lahore, Islamabad, Karachi Location: Lahore, Islamabad, Karachi Experience Required Experience Required