Performance Marketing Executive (E-Commerce) at Purolabs …

Performance Marketing ExecutiveLocation:RemoteWorking Hours:Monday to Friday, minimum 4 hours overlap with UK GMTContract Type:Independent contractorWe’re looking for a hands-on Performance Marketing Executive to help scale our paid acquisition channels. If you’re data-driven, eager to learn, and want to own real results at a fast-growing DTC brand, keep reading.This is a role for someone who punches above their weight and thrives on measurable impact.About PurolabsPurolabs is a fast-growing DTC supplements brand based in the UK with over 350,000 happy customers.We create clean, science-backed supplements that actually work. No fillers, no nasties, just real results.Featured in Vogue, Women’s Health, and Evening Standard, our UK-made products are trusted by health-conscious people who refuse to compromise on quality.The RoleAs Performance Marketing Executive, you’ll be a key driver in our growth engine, supporting high-impact acquisition campaigns and delivering insights that fuel smarter optimisation.Reporting into our Marketing Director, you’ll bring a solid mix of strategic awareness and hands-on execution. You’ll launch campaigns, follow the data, and keep levelling up performance, making sure Purolabs shows up in a meaningful way wherever people are searching, scrolling, or clicking.This is a role for someone who thrives in a high-growth environment, enjoys problem-solving with data, and is motivated by delivering measurable results they can own.This is a unique opportunity to grow your career within one of the UK’s fastest-growing supplements brands, with real ownership from day one and opportunities for accelerated progression.Your ResponsibilitiesCampaign ExecutionLaunch and optimise paid social campaigns, with primary focus on Meta AdsSupport the development and delivery of a structured test-and-learn roadmap, from creative iterations to bidding strategies and audience segmentationAssist with campaign builds, ad set structures, and creative testing across platformsMonitor campaign performance daily and flag opportunities or issues proactivelyAnalysis ReportingTrack, analyse, and report on key metrics including CAC, ROAS, LTV, and channel performanceShare insights that shape ongoing improvements and inform strategic decisionsBuild and maintain performance dashboards and weekly reportsConduct competitor research and identify trends worth testingCollaborationWork closely with our Creative Team to ensure campaigns are data-informed and aligned to growth objectivesCollaborate with the wider team to share learnings and optimise the full customer journeyStay informed on platform updates, tools, and industry trends to help identify opportunities for continuous optimisationPut forward business cases to trial new platforms and effectively communicate resultsEssentialWhat You Bring1-3 years experience in performance marketing for a DTC brand or performance marketing agencyHands-on experience launching and optimising paid social campaigns (Meta Ads essential)Strong analytical skills with the ability to interpret data and translate insights into actionable recommendationsSolid understanding of key e-commerce metrics (CAC, ROAS, LTV, AOV)Familiarity with attribution models and performance measurement challengesProficiency in Excel/Google Sheets for data analysisA proactive, data-driven mindset with a passion for testing, learning, and improvingClear, fluent English communication skills (written and verbal)Nice to HaveExperience in health, wellness, supplements, or beauty brandsUnderstanding of CRO and what makes a high-converting landing pageFamiliarity with Shopify and e-commerce analyticsExperience with subscription platforms like Recharge or SkioExperience with tools like Triple Whale, Google Analytics 4, or similarBasic understanding of Google Ads or TikTok AdsYour PersonalityCurious and eager to learn. You want to understand how everything worksData-driven. You let numbers guide your decisions, not assumptionsProactive. You spot opportunities and raise your hand before being askedDetail-oriented. You notice the small things that impact performanceResilient. You’re comfortable with testing, failing fast, and iteratingTeam player. You collaborate well and communicate clearlyWhat We OfferFully remote with flexible hours (just maintain GMT overlap)Competitive rate based on experiencePaid time off including UK bank holidaysReal ownership and responsibility from day oneDirect mentorship from experienced performance marketersClear path for career progression as we scaleProducts that genuinely help people feel betterImportantThis is a contractor position (not employment)Applications welcome globallyMinimum 4-hour daily overlap with UK hours requiredCV must be submitted in English Performance Marketing Executive Location: Working Hours: Contract Type: